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THE 45TH
ANNUAL MEETING OF JAPAN SOCIETY OF PLASTIC AND RECONSTRUCTIVE
SURGERY(2002.4.17-19) The 82nd Congress of Japan Society of
Aesthetic Surgery(2002.5.12). Benev Japan participated in two
consecutive conferences as a first-time laucher in Japanese
market.
The brand name "Benev" is still new to most of the
doctors and other skin speicialists, but our concept,cosmeceutical,
gave an appealing image to those who attended the
conference. About 1500 plastic surgeons attended during the three
days of the conference held in April, and about 150 doctors attended
another conference in May which was a seminar-oriented
conference
We are currently sending Home Use Rejuvenation Kit
samples to those who requested. Doctors showed great interest in
our products, but each doctor had their own preference according to
their taste. Our silicone spray was the most popular item in the
conference. When Benev is regonized in Japanese market
with the help of continuous advertising and marketing, we will be
able to expand and gain customers. We expect that the cleanser
that Benev America newly launched will have a positive feedback at
Kumamoto Conference in June.
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